MUSTANG
MEDIA GROUP
BRANDING
MEDIA GROUP
BRANDING
Inspired by the sense of collaboration and unity within the Mustang Media Group organization and the Cal Poly community, it was important to convey special narrative ☺
As the Advertising Design Manager at Mustang Media Group (MMG), I am responsible for developing the overall look and feel of MMG for the 2021–2022 academic year as this will determine the look of all our marketing materials. After a year of confusion, unknowns, and lockdowns, I wanted to give MMG a bold, welcoming, and personable visual and verbal identity to establish a strong presence for our new wave of audience and clients. As a student run media organization, we pour our time and best efforts to push out the best of the best content that we can, I wanted that to be reflected in the branding for MMG this year to establish why we are the #1 media source for Cal Poly students.
🥇1st Place — Best of Show, Rate Card, ACP
🥈2nd Place — Best Sales Promotional Materials, CMBAM
🥈2nd Place — Best Self-Promotional Website , CMBAM
🥈2nd Place — Best Sales Promotional Materials, CMBAM
🥈2nd Place — Best Self-Promotional Website , CMBAM